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WHY MOTION IS THE MAGIC TOUCH YOUR MARKETING IS MISSING

  • Reden Gayle Acleta
  • May 12
  • 2 min read

Let’s be real, how often do you stop scrolling for a plain image these days?


Not often, right?


In today’s digital playground, motion is the name of the game. Your brand has literally milliseconds to make an impression, and animations or motion ads are the spark your content needs to stand out in the feed frenzy.

From animated text to short-form videos and seamless transitions, adding motion to your ads helps you...


HOOK YOUR AUDIENCE IN SECONDS

People process visuals faster than text, and motion adds an extra layer of visual interest. The first few seconds matter. A lot! A subtle wiggle or bounce can mean the difference between someone scrolling past your offer, or clicking to learn more.


BOOST YOUR BRAND VISIBILITY

Ever seen a simple logo reveal that looked so good you watched it twice? That’s the kind of brand memory we’re aiming for.


DRIVE ENGAGEMENT AND CONVERSION

We’re not just moving things for the fun of it (okay, maybe a little fun). We’re moving things that move your business forward.


Think about it:

  • Could your next product/service reveal have some movement?

  • Can your next testimonial slide in on the screen instead of just sit?

  • What if that carousel post had a bit more rhythm?


At Impackedful, we’ve started incorporating these animated gems into our clients’ ads and social content, and the results speak for themselves: better reach, stronger engagement, and a polished brand presence that feels next-level. Think ads, reels, story animations, motion text overlays, and even animated infographics.


Try this:

Revisit one of your favorite posts, testimonials or quotes. How could you add a spark of motion?


You could animate a key message, remix it as a reel, or create a GIF out of it. You could also add some engaging music. Then, post it and track the engagement vs. your usual posts.


Spoiler: You’re gonna love the numbers.


If your brand is ready for a more engaging, scroll-stopping strategy, let’s chat!

Book a discovery session with us here → impackedful.com/discover


The world is moving, literally. Let’s make sure your brand is, too.

 
 
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